THE PROBLEM
•OVER 2 BILLION SPIRITS BOTTLES ARE DISCARDED EVERY YEAR IN THE U.S.
•MOST BOTTLES ARE SINGLE-USE—EVEN WHEN THEY DON’T NEED TO BE.
•RECYCLING IS NOT AS EFFECTIVE AS REUSE, ESPECIALLY FOR GLASS.
OUR SOLUTION
•A CIRCULAR, ZERO-WASTE VODKA SYSTEM.
•BARS RECEIVE LUNA SEA VODKA IN REUSABLE BOTTLES.
•EMPTY BOTTLES ARE RETURNED IN A BRANDED BOX.
•WE CLEAN, SANITIZE, AND REFILL THEM WEEKLY.
IMPACT CALCULATOR
•AVERAGE BAR SAVES 500+ BOTTLES ANNUALLY.
•EVERY REFILL AVOIDS 1.5 LBS OF GLASS WASTE.
•TOGETHER, WE CAN ELIMINATE THOUSANDS OF BOTTLES IN THE BAY AREA.
•LIVE TRACKING ON OUR SITE: BOTTLES SAVED BY PARTNER BARS.
Join the Refillution
•Let’s make the Bay Area a leader in sustainable spirits.
•Be among the first bars to support zero bottle waste
•Easy onboarding. Weekly service. Premium vodka.
HOW IT WORKS
•1. BAR ORDERS LUNA SEA VODKA.
•2. LUNA SEA DELIVERS AND LEAVES A RETURN BOX.
•3. BARTENDERS PLACE EMPTY BOTTLES IN THE BOX.
•4. WEEKLY PICKUP → SANITIZE → REFILL → DELIVER AGAIN.how is zero waste even
possible?Bottle returns gets
Sanitized
hot air dried
fast to ensure a
sanitary
environment
Sanitized bottle
gets filled with
(yes) the best
vodka in the
world
Bottle sealed and
polished with
gloves so you
recieve the most
purest product
everReusing bottles, particularly glass ones, is significantly better for the environment than
recycling, and here’s why, based on available data and reasoning:
1. Bottle Reuse vs. Recycling: Energy and Resource Efficiency
• Reuse: Reusing a bottle requires minimal energy—mainly for cleaning and redistribution. A
glass bottle can be reused 20-50 times before it needs recycling or disposal, drastically
reducing the need for new raw materials and energy. For example, washing a bottle uses about
85% less energy than producing a new one from raw materials.
• Recycling: While recycling conserves some resources compared to virgin production, it’s
energy-intensive. For glass, recycling involves collecting, sorting, crushing, and melting at high
temperatures (around 1,500°C), which consumes nearly as much energy as making a new
bottle from silica, soda ash, and limestone. Studies suggest recycling glass saves only about
10-30% of the energy compared to virgin production, and much of that saving is offset by
transportation and processing emissions.
• Inefficiencies in Recycling: Only about 33% of glass bottles in the U.S. are recycled (EPA
data), and contamination or improper sorting can lower this rate. Recycled glass often ends
up in landfills or as low-value aggregates rather than new bottles. Plastic bottle recycling is
even worse, with only 9% of plastic ever produced globally being recycled, and much of it
downcycled into lower-value products.